Color me kids

Colour Me Kids is a South African brand that focuses on promoting inclusivity and self-expression in children through diverse coloring materials. The brand was founded by preschool teacher Kylee, who noticed that standard colored pencils and crayons didn't reflect the diversity of skin tones, limiting children's artistic expression. To address this problem, she and her husband, Craig, developed a line of coloring materials that represent the rich variety of skin tones.

The Colour Me Kids range includes crayons and colored pencils in twelve different skin tones. These products are designed to encourage children to accurately and proudly depict themselves and others in their drawings. The triangular shape of the crayons and pencils helps develop a proper pencil grip, which is essential for young artists. Moreover, the materials are vegan and non-toxic, making them safe for children and environmentally friendly.

Sustainability and social responsibility are core values ​​of Colour Me Kids. The brand donates 5% of its profits to education projects for underprivileged children in South Africa, meaning every purchase directly contributes to improving educational opportunities for these children. The company also strives for ethical production processes and the use of environmentally friendly materials to minimize its environmental footprint.

By choosing Colour Me Kids products, parents and caregivers not only support children's creative development but also contribute to a more inclusive and sustainable world. The brand remains committed to creating high-quality, ethically sourced products that celebrate the diversity and self-worth of every child.